1Office Next repositions from a Traditional SaaS (Software as a Service) Organization to AaaS (AI as a Service)

Officially launched at two major technology events at GEM Center Ho Chi Minh City and JW Marriott Hotel Hanoi, 1Office Next was introduced as a flexible operating platform for new-age businesses. This new platform allows leaders to proactively create an operating system in the way the CEO imagines. The transition from the traditional SaaS ((Software as a Service) model to AIaaS (AI as a Service) shows 1Office’s long-term vision in building technology solutions to support businesses in sustainable development and comprehensive automation. The two events were attended by more than 1,400 guests including CEOs, CTOs, and senior managers from medium and large enterprises.

Just before that, 1Office announced the completion of a new round of capital raising with a total value of 3 million USD, coming from Redbadge Pacific fund and a number of domestic investors. The new capital not only has strong financial significance, but also strongly affirms the 1Office Next strategy. Accordingly, 1Office strongly repositions itself from a traditional SaaS (Software as a Service) organization to AaaS (AI as a Service), with the vision that Lowcode is the heart, AI is the brain, and Automation is the goal. This is a strategic shift, helping 1Office pioneer in providing comprehensive AI solutions for Vietnamese businesses.

1Office has maintained an impressive growth rate over the past 5 years. Even in the 2 years of the pandemic and the global recession in 2023, 1Office has persistently maintained its strong growth momentum. In particular, after the investment of Japan’s leading technology and human resources group Mynavi in ​​May 2023, 1Office has grown by more than 50% per year and achieved sustainable profits. This achievement is reinforced by the trust of more than 6,000 customers, including major brands such as Be Group, Dam Phu My, NovaGroup, Vietjet Air, Bank of China, Viet Duc Hospital, Oil and Gas Group, Haidilao, Yody, and many others. This year, 1Office expects to achieve revenue of 120 – 150 billion VND, with the number of users exceeding 500,000 people. With this growth rate, 1Office aims to achieve revenue of 600 – 800 billion VND by 2030.

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Mimosa Communication is honored to be the Communication Agency of 1Office participating in a part of this Repositioning Strategy.